Monsanto, the life sciences company will tomorrow (Sat 6 June) launch a major UK-wide information programme
on food produced by modern biotechnology. The aim of the programme is to provide consumers with the
information they need to make informed decisions about these new life sciences products.
The programme will include national newspaper advertisements, a freephone hotline (0800 092 0401) and a
consumer website (www.monsanto.co.uk). Leaflets and other material on genetically modified foods, like soya
and maize will also be available.
Bob Shapiro, Monsanto's Chief Executive said: "Our feedback from the food industry and consumer groups
tells us that the British public wants an open, honest and fully informed discussion about this new technology.
"We know that providing as much information as possible about the science and the benefits that it
produces for consumers, farmers and the environment is helpful to this discussion. That is why we have
undertaken this information programme."
The information programme will explain the scientific research and development of these new products and
the scrutiny with which genetically modified food is regulated around the world.
In the UK, up to seven scientific committees and four government departments are involved in approving
genetically modified crops. Research into agricultural biotechnology is now almost 20 years old, during
which time there have been over 20,000 field trials worldwide of genetically modified crops to establish
their safety.
The programme will also explain the benefits of biotechnology. These include substantial reductions
in insecticide use, new products like oil seeds with less saturated fat, maize and soya with higher protein
and naturally coloured cotton, which eliminates the need for dyes.
"It is now time to recognise the huge benefits which genetically modified crops can bring to farmers,
the food industry and consumers. After twenty years of research and scientific scrutiny, this versatile
and safe technology is finally delivering economic and environmental promise" said Professor Michael A. Wilson,
Deputy Director, Scottish Crop Institute.
Monsanto's UK information programme is the first major attempt to inform the public of plant
biotechnology. "We recognise the needs of British consumers and will continue to provide information and
advice on genetically modified food as long as there is a demand" explained Ann Foster, Monsanto's UK
Director of Government and Public Affairs.
As a life sciences company, Monsanto is committed to finding solutions to the growing global need for
food and health by sharing common forms of science and technology among agriculture, nutrition and health.
The company's 21,900 employees worldwide make and market high-value agricultural products, pharmaceuticals
and food ingredients.